Linda Richey is an Account Manager and SEO Strategist at Arcane Marketing, and genuinely, she loves what she does. She graduated from BYU-Idaho in April 2025 with a Bachelor of Science in Communication, with an emphasis in Social Media & Digital Marketing and a module in Advertising. It’s the kind of degree that makes sense once you’re living it, and she’s been living it for about 4 years now, working in social media and digital marketing for local and small businesses.
Those 4 years have taught her a lot. Not just about algorithms and content calendars, but about people, about what small business owners actually need, and about how good marketing can genuinely change the trajectory of a business. That’s the part that keeps her excited to show up every day.
Linda has continued building her skill set through certifications in Email Marketing (HubSpot), Data Studio (Google), Content Marketing, Social Media Marketing, Social Media Video for Business, Digital Marketing (Semrush), and Marketing Principles. She likes learning. It keeps things interesting.
Before Arcane Marketing, she worked as a Social Media Manager and General Manager at Section 89 Drinks, Assistant Property Manager at Somerset Pacific, Office Assistant at Oregon Bay Properties, and Member Service Specialist at Idaho Central Credit Union. Every role added something. Communication, creativity, problem-solving, and how to actually connect with people, not just talk at them.
What Linda loves most about being at Arcane Marketing is simple: the work matters. Real problems get solved, real revenue gets grown, and real businesses get to do more of what they’re great at because their marketing is finally working the way it should. That’s not a tagline. That’s Tuesday.
Linda loves connecting with people who are passionate about growth and doing meaningful work. You can find her on LinkedIn, where she shares insights and stays connected with the marketing and business community. She’s also on TikTok at @linda.richey3 if short-form content is more your speed.
Want to connect or collaborate? Reach out anytime at lrichey@arcanemarketing.com. She’d love to hear from you.
Take a look at her video below!
Linda's favorite quote:
Life is prettier than it may seem.
– Laufey
Outside of work, she’s soaking up every second with her husband, their 1-year-old son, and their dog. They are an outdoors family, sunshine, fresh air, and any excuse to be outside. She also loves ceramics and silversmithing, so there’s always a creative project somewhere in the mix.
