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Client SEO and PPC Intake Form

Client Business Information

In order to create your PPC campaign, we need some information first. Please complete the following form to the best of your ability and as complete as possible. This information is VERY important to us.

  • Be as descriptive as you can. The more detail you provide, the better we can do with our set up and organization of your PPC Account.

  • First NameLast Name 
  • Examples Might Be: A+ with the BBB, Certifications, or Added Credentials We can use this information to help instill trust with your audience.
  • PPC History

  • Any experience or description is helpful
  • Keywords

  • (Please be more specific than general. Good example: best dentist in Idaho Falls. Bad example: dentist)
  • Are there any keywords or search terms that you DO NOT want to be found for? (Example: You only sell red widgets and do not want to be found for just “widgets”, “black widgets” or any other color widget)
  • Ideally, how much do you want to spend on PPC ads each month to start off with?
  • Ideally, how much do you want to spend on SEO ads each month to start off with?
  • Ideally, how much do you want to spend on SEO ads each month to start off with?
  • Are you running any specials or promotions?
  • What step do you want visitors to take next now that they’ve clicked on your ad?
  • List in order the ways you want people to interact with your website from most important to least.
  • What makes your business stand out in the industry?
  • PPC Goals

  • Industry and Site Information

  • Who is your competition? List your top 5 competitor’s website addresses:
  • What geographic areas do you believe we should target for your demographic audience? Please elaborate with detail and be specific (Cities, Counties, Zip Codes, etc…)
  • Assuming that you’re explaining your company to someone in just a few minutes, who has never heard of you before, what would you tell them? The more we know, the more we can display to your audience.
  • This field is for validation purposes and should be left unchanged.
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