Local SEO For Dentists
We’ll Help You Become A Competitive Force In Your Local Area
As a dentist, you’re living in a world where dental patients are being treated more and more like consumers due to the ever expanding range of options available for patients via their healthcare providers.
People want quick access, easily scheduled appointments, and all the information they need in a clean, organized place.
We can help make that happen in a way that sets you above your local competition.
What We Can Do For You
Google My Business is an invaluable asset when it comes to local SEO for dentists (or any other industry for that matter).
With a fully-optimized Google My Business listing, searchers can get all of the essential information about your business in one single place, complete with a link to your website. In a way, your Google My Business listing is just as important as your website.
We’ll make sure your GMB profile has the correct category, name, address, phone number, hours of operation, plenty of images, list of services (with descriptions), and all of the other essential information to inform users and drive traffic.
Local SEO for dentists means optimizing all of your landing pages with the right local keywords.
Google wants to serve up relevant information to searchers based on the keywords they type into the search engine. It reads websites and pulls up results based on their content.
When it comes to your landing pages, you need a combination of 2 things—1) Content that contains high-volume, local keywords that Google will recognize as relevant to searchers looking for your services, and 2) Content that is relevant and informative to people in your local area.
It’s all about riding that knife-edge of creating content for both people and Google’s algorithms, and we do that well.
Images are important. People don’t read websites, they skim them. This is a crucial aspect of local SEO for dentists—people want to get a good idea of what your clinic is like, its atmosphere, the staff, the dentists, and generally, what they can expect when they enter your clinic.
You can work with us by sending us as many images of your practice as possible. Then, we’ll optimize them and include them in various places—a gallery page, landing pages, and even your Google My Business listing.
Geo-tagging images is also a good practice—we can enter GPS coordinates into all of your images, making your site even more search-optimized for your local area.
Effective SEO for dentists means taking advantage of how Google My Business and YouTube work hand-in-hand.
Our video production team can take professional videos of your clinic, your work, doctor interviews, and patient testimonials. This is the kind of stuff people want to see, and we can create these, search-optimize them, and upload them in places that will get more eyes on your website and more clicks on your Contact Us page.
Link building is one of the best ways of succeeding with local SEO for dentists.
What do we mean by “the right” websites? Websites that are authoritative and are related to your industry—websites focused on dentistry are ideal, but websites in the medical field in general are also great.
Think of links as endorsements—the more endorsements you get from people in high standing, the better your reputation. That’s essentially how it works in the search engine world.
We have connections with many different business websites, as well as link outreach techniques, that can generate these links for your website, improve its quality, and boost your rankings in search results.
Positive reviews have been proven to increase click-through and conversion rates. After all, 88% of consumers trust online reviews, and 90% of consumers read online reviews before even visiting a website, much less making a purchase or booking an appointment.
Having good reviews is crucial when it comes to local SEO for dentists, but even if you have some bad reviews, there are ways in which we can make the situation better.
Local listing directories are resources where businesses can advertise themselves. Your profile should include all of the relevant information about your business—basically, everything in your Google My Business listing—including links to your website, name, address, phone number, category, description, and more.
There are certain local listing directories that are crucial for any business to be on if they want to be a competitive force on the internet, including:
- Bing Places for Business
- Yellow Pages
With services like Moz Local and Yext, we can get you on all of these quickly and maintain the accuracy and consistency of your information, improving your online presence.
Here’s exactly what will happen after you fill out this form and hit Send:
- Within 24 business hours, a member of our team will contact you to discuss your business goals.
- If you like what you hear and think we’re a good fit, we’ll send you a proposal and you can sign an agreement.
- From there, we’ll schedule a call with our Customer Experience team – this is where the real brainstorming begins.