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Dustin Davidson

Lead PPC Strategist

Dustin Davidson is our Lead PPC Strategist in the production department at Arcane Marketing. Dustin started at Arcane Marketing as a web developer and has begun to adopt and master new avenues of the digital marketing industry. After a few months of working in the pay-per-click department, he’s quickly shown an amazing skill that has helped our agency get even better in the paid search world. A position well earned.

He was born in Anaheim, CA, and lived throughout Southern California most of his life until moving to Shelley, ID in 2021.

Dustin previously worked for Amazon Logistics as an Area Manager overseeing large teams and hitting measurable goals. He was responsible for meeting quarterly metrics, incorporating standard of work, improving process productivity and safety, and training incoming management.

When he is not working, Dustin will stream games or produce music. He is an avid gym goer and works out 4-5 times a week. One day he aspires to look like Goku. Haha.

Dustin enjoys collaborating with clients to define what success looks like to them, and then doing the research to accomplish that. Through goal tracking and audience targeting, he takes all necessary measures to ensure your budget is being used efficiently.

Dustin has no set plans for his future. He will continue to strive and be the best at anything he sets his mind to.

Dustin is currently certified in the following: Google Analytics – GA4, Google Ads Search, Google Ads Display, Google Ads Apps, Google Ads Measure, Google Ads Improve Offline Sales

Certifications

Posts by Dustin Davidson

Ad Management

An Introduction To PPC Keyword Research 2023

If you launch a pay-per-click (PPC) campaign using a bunch of random keywords you think might work, do you know if anyone will click on your …

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